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Director of Online Marketing and Sales
Organization : Corporate

Primary Location : Colorado-Broomfield

Schedule : Full-time

Pay Rate : DOE

Housing Available : No

Description :
The Director of Online Marketing for Vail Resorts will lead the rapid growth of the 5 mountain brands (Vail, Beaver Creek, Breckenridge, Keystone, Heavenly) and all corporate initiatives (i.e. snow.com, Epic Pass) in the virtual world. The successful candidate will be an expert in creating active and engaging social community networks based on our lifestyle offerings hosted on our collective websites. The candidate will be instrumental in creating the websites that deliver the Vail Resorts brand experiences and drive engagement and ultimately planning and booking to the bottom line. Proven expertise in display advertising, SEO/SEM and other emerging platforms in capturing interest and demand will be critical to activate involvement and transaction in our collective products and offerings.

Responsibilities:

* Online Business Strategy: Develop Vail Resorts’ collective strategy to leverage the Internet for the marketing and sales of its portfolio of services and products.
* Online Guest Experience: Lead Vail Resorts’ various marketing organizations to optimize the guest experience on its websites and maximize online sales.
* Establish best practices and standards; Identify new technologies to employ across the company’s websites; Capitalize on opportunities to invest collectively in new functionality; Implement user testing and research.
* Analyze and report website usage data including a rigorous ROI.
* Online/Offline Integration: Partner with central reservations, ticketing and other offline businesses to integrate the online and offline experience for our guests.
* Customer Relationship Management: Partner with Marketing Services to implement our CRM strategy online and to ensure the integration of our online CRM efforts with our offline efforts.
* Web Technology Platform: Partner with internal IT to develop the company’s web technology platform.
* Online Marketing: Lead the company’s online marketing efforts including: Strategy, Advertising media planning and buying, Creative development, management/trafficking, Paid search, Organic search, Measurement/analysis/reporting.
* Agency Management: Lead/support/coordinate various marketing organizations relationships with web design/development agencies.
* Budget Management: Manage expense and capital budgets totaling more than $2 million.
* Manage additional projects as assigned by the CMO

Qualifications :

* Minimum of 10 years of experience in marketing, business development and/or business strategy, including a minimum of five (5) years of experience in e-commerce or online marketing, with responsibility for user experience development/management, e-commerce, online marketing and/or online business strategy. Experience managing the development of marketing plans, print advertising, Internet marketing plans, promotions and collateral materials is preferred. Experience with online video generation.
* Four-year college degree is required;focus in marketing, computer science, behavioral science or research is beneficial. Masters-level degree preferred.
* Excellent communication skills, including experience presenting to senior-level audiences.
* Experience managing staff and proven success in leadership. Proven ability to collaborate well across functions and departments, to work as part of a team, and to lead teams in achieving goals. Experience managing many projects simultaneously to successful execution. Familiarity with the travel industry, and the online travel customer decision-making process is helpful.
* Active interest in skiing, snowboarding and travel is helpful.
* Travel to our various resorts and lodging properties will be required weekly.
* SUPERVISORY REQUIREMENTS: Reports directly to the CMO, supervises 3 manager positions and one coordinator position. Dotted-line relationship with 5 mountain brand online teams.

Apply for the position here

Expires: 31 May 2009

Category:Sales
Status: Full Time, Permanent
Location: Denver/Boulder, United States

Parallel Path Corporation, a growing, successful online marketing agency in Boulder, is looking for an experienced, highly talented and enthusiastic sales leader to join our team. We are looking for technically based sales professional who loves a challenge and possesses the passion, tenacity, drive, and confidence it takes to take us to new heights.

You will generate new accounts and service existing accounts of all sizes by helping companies succeed with their Internet marketing efforts.

This is a high profile, full time, sales position that you will be responsible for successful outcomes with current and potential clients.

You should have excellent understanding and experience with fundamental practices in the Internet marketing field, including Search Engine Optimization (SEO), Pay Per Click (PPC), Social Media, Web Site conversion optimization, affiliate management, rich media creation and media buys and distribution, etc.

Responsibilities and Duties:
- Identify and develop local, regional and national prospects
- Contact, needs assessment, quoting, and closing of client opportunities
- Manage and respond to inbound inquires resulting in new clients
- Generate new leads and opportunities with targeted industries
- Client account management to actively manage and grow client accounts
- Maintain industry and product knowledge and adjust sales strategy to changing market conditions and competitive issues
- Develop and improve sales strategies for Parallel Path
- Identify and support sales and marketing activities such as networking events, trade shows, and seminars
- Develop sales strategy and roll out of future products including a targeted, proprietary, web-based product
- Some travel required (less than 25%)
- Salary plus commission (50 / 50 split)

Company Description
Parallel Path, a Denver/Boulder Internet Marketing Agency based in Colorado, offers in-depth expertise, high-touch service, and a personalized mix of cutting edge internet marketing strategies to attract qualified prospects, drive traffic to your web site, convert leads into sales, perform market research, and extend brand awareness.

- Local candidates only, no relocation (Greater Denver Area).
- No third party applications.
Experience

- Minimum 3 years successful sales experience for Interactive Marketing
- The ability to manage multiple, diverse sales events simultaneously
- Strong knowledge of current practices for SEO, PPC, Internet ad networks, affiliates, and other internet marketing techniques
- Experience selling to executive-level individuals
- Working experience with a sales management system such as SalesForce.com
- Bachelor degree plus a minimum 3-5 years of outstanding work
- Excellent presentation and negotiation skills selling to business accounts
Contact

Parallel Path Corporation
Name: Brian Cleveland
Email: Contact
Phone: (303) 396-1111
Fax: (303) 444-1565

More info on the SEMPO Job Board

Media Sales Consultant – Outside Sales
Print and Online Media Sales

Yellowbook is looking for motivated, sales driven, and career focused individuals to engage with all types of businesses and present our product portfolio. This career opportunity offers an extensive training program and wonderful incentives. We offer a base salary, auto/cell allowance, competitive commission structure as well as excellent promotion opportunities.

If you’ve been searching for a ‘long-term’ sales career, are self motivated, goal oriented, and performance driven, there’s never been a better time to join the Yellowbook family.

Company Benefits
Competitive Salary plus Auto/Cell allowance
Uncapped Commissions, Incentives and Bonuses
Medical, Dental, Life, Vision coverage
401K, ESPP (Employee Stock Purchase Plan)
Protected Territories
Excellent Opportunities for advancement
Salaried Classroom and Field Sales Training for All New Hires
On Going World-Class Sales, Product, and Industry Training
Abundant recognition Programs
Fun, energetic work Environment

Responsibilities:

# Generating new accounts and/or working existing accounts
# Educating and selling clients on advertising options and increasing their presence in all products
o Printed Directories
o www.yellowbook.com, provides complete electronic advertising solutions for small, medium, and large size businesses
o WebReach, our search engine advertising product which lets you reach potential customers on Google and Yahoo!
# Maintaining high productivity standards
# Meeting print and online deadlines
# Achieving sales quotas and goals

# Bachelors Degree or equivalent experience
# Internet proficiency
# Certification in Google AdWords a plus
# At least one year sales experience preferred
# Strong presentation and effective communication skills
# Professional attitude
# Valid driver’s license and reliable transportation

*All final applicants will be required to complete a drug screen and background check and to sign a non-solicitation agreement.
# Yellowbook is an Equal Opportunity Employer.

* Competitive Salary plus Auto/Cell allowance
* Uncapped Commissions, Incentives and Bonuses
* Medical, Dental, Life, Vision coverage
* 401K, ESPP (Employee Stock Purchase Plan)
* Protected Territories
* Excellent Opportunities for advancement
* Salaried Classroom and Field Sales Training for All New Hires
* On Going World-Class Sales, Product, and Industry Training
* Abundant recognition Programs
* Fun, energetic work Environment

More info

Rivet Software, Inc.
6 months
Contract to Permanent

Responsibilities:
•Responsible for Rivet’s Search Engine Marketing (SEM) (cost per click/cpc), Search Engine Optimization (SEO), Web Content Management, Web Analytics and Social Media
•Assist with the strategy, planning and reporting of campaigns, as well as responsibility for the ongoing optimization of campaigns
•Research new advertising channels or platforms to be considered
•Assist in viral marketing tactics by writing and routing press releases, posting blogs, research areas for banner advertising, etc

Requirements:
•Bachelor’s degree in Marketing or related field and one to two years’ related SEM and SEO experience and/or training
•Knowledge of SEO, SEM, Web Content Management, Web Analytics and Social Media
•Experience with CPC advertising networks, specifically Google Adwords
•Good writer – strong command of English language, while understanding advertising and marketing language. Excellent writing and grammar skills needed.
•Strong editorial eye and attention to detail
•Analytical thinker – able to come up with solutions
•Quick learner – self motivated and able to multitask on several projects

Press Releases,  Web Content,  Content Management,  Adwords,  Viral Marketing,  Banner Advertising,  Search Engine Optimization

Apply for this position