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Canon Communications’ Digital Media team is seeking an energetic, proactive and creative SEO (Search Engine Optimization) Analyst to join our team. This is a perfect position for a search expert looking to grow their skill set by supporting multiple business to business properties. This person will set Canon’s natural search marketing strategy, oversee all aspects of the company’s SEO efforts, and lead development of processes and recommendations.

The ideal candidate must be passionate about SEO, SMO and be genuinely interested in keeping abreast of the latest changes in the space in order to learn and experiment with new strategies.

RESPONSIBILITIES

* Develop and implement SEO/SMO strategies and tactics.
* Analyze the opportunity for growing our organic traffic on Google, Yahoo, Bing, etc
* Develop SEO recommendations to new/modified content pages, products and organic campaigns
* Work with cross-functional teams, project & product managers to optimize site content in a search-friendly manner
* Train clients on best practices in SEO
* Perform SEO Site Audit, analysis and provide recommendations
* Assist in developing unique content to increase relevance in search results
* Research search behavior through keyword analysis and trending
* Prepare and maintain weekly and monthly SEO reports.
* Continually monitor new advancements in SEO
* Effectively communicate work status to management
* Develop competitor reports, by analyzing competitor information, identifying trends, and recommending changes
* Link analysis and recommendations: checking internal sections, pages and blogs for link building potential.
* Search for and approach relevant websites in order to build link popularity. Written and verbal skills are crucial for this task.

SPECIFIC QUALIFICATIONS

* 4 or more years SEO experience
* 2 or more years SMO experience
* Bachelors degree in Computer Science, MIS/CIS, Marketing a plus, but not necessarily required, or equivalent work experience
* Clear and effective written and verbal communication skills and ability to interact with all levels of end users and technical resources.
* Excellent organizational and time management skills and the ability to multi-task.
* Strong knowledge of Excel required
* Basic Web design and development knowledge required.
* Deep Passion for SEO is a MUST
* Strong Social Networking skills and active participation in Social Networks such as but not limited to: Twitter, Youtube, stumbleupon, fark, news social sites, etc..
* Strong SEO Copywriting skills.
* Familiarity with web analytics tools and concepts
* Adherence to the highest standards of SMO/SEO

Canon offers a compensation and benefits package, including medical, dental, vision, life insurance, short and long term disability, profit sharing and a 401K. Join our team in an environment that encourages your development and recognizes your achievement!

No phone calls please.